“Think Asia, Think Hong Kong” Trade & Gala

Article by Yvonne Lo

On June 11th 2013, Hong Kong Trade Development Council (HKTDC) organized “Think Asia, Think Hong Kong” Trade at the New York Hilton Midtown & Gala at at Cipriani 42nd Street. “Think Asia, Think Hong Kong” brings together those who want to explore new markets and business opportunities emerging in Asian and the Chinese mainland. Chairman of HKTDC Jack So made an appearance as well as Hong Kong Special Administrative Region (SAR) Chief Executive C Y Leung who was featured as the guest of honour. There was also a featured performance from cellist Trey Lee. Another “Think Asia, Think Hong Kong” promotion was held at Los Angeles on June 14th.

HKTDC was established in 1966 as the international marketing arm for Hong Kong-based traders, manufacturers and service providers. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia.

“Think Asia, Think Hong Kong” reflects the goals of the Pacific Bridge Initiative (PBI). The 2010 agreement between HKTDC and the US Commercial Service was created to help US companies expand their exports in Asia. Mainly, to showcase Hong Kong’s advantages to the US companies looking for business opportunities.

“Think Asia, Think Hong Kong”’s core program included a symposium and seminars of the latest market intelligence and practical tips in doing business with Asia through 60 renowned speakers, business matching meetings with Hong Kong and Chinese mainland mission delegates, free business consultation, and extensive networking opportunities. More than 3,000 businesspeople from the US partook in the biggest Hong Kong promotion ever organized in the U.S.

Over 100 Hong Kong business leaders visited the US to explore collaborative opportunities with local companies. As Mr. Leung emphasized in his New York address, “these companies know that a presence in Hong Kong is a ticket to the Chinese and Asian markets. They know that if their products or services sell well in Hong Kong, they will also sell well throughout China, a market with 1.3 billion potential customers.”

At the inaugural Hong Kong Dinner at Cipriani 42nd Street hosted by HKTDC, Jack So, Chairman of HKTDC was hosting the dinner. The evening’s guests of honour were the Honourable C Y Leung, Chief Excecutive of the Hong Kong SAR were present and Ms. Heidi Crebo-Rediker, Chief Economist of the US Department of State. Renowned cellist Trey Lee performed at the gala and we also spotted Jackie Chan recording the amazing performance on his phone. It’s truly an amazing day and night event and we can’t wait for the next conference to come.

For more, please visit: www.thinkasiathinkhk.com

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