Vision Expo East has wrapped up its 32nd year amid a lively celebration with more than 190 new of the 715 total exhibitors, an attendance increase in multiple key audience categories – including buyers, optometrists, opticians and contact lens technicians – and successful new events across all four days.
Buying activity was reported as strong as the quality of attendees, with the Show boasting the attendance of over 300 new and 1,200 total OPTImum program members this year—a group that represents key decision-makers/buyers, lab owners and top-level management for $1M OD Practices.
Vision Expo East 2018 saw a 22% increase in Opticians and Contact Lens Technicians, on hand for the new OptiCon @ Vision Expo programming including a full lineup of Pop Up Talks, celebrity appearances, and social events in the debut OptiCon @ Vision Expo Hub, as well as a new slate of education sessions designed for these audiences.
The Show debuted the new OPTImum Retail Award, a program celebrating independent boutique retailers by showcasing their products, storefronts, visions and most importantly—their stories. The winning retailer, Todd Rogers Eyewear, was selected by a panel of esteemed industry judges including James Spina, 20/20 Magazine Editor in Chief and Senior VP; Christian Roth, Designer and Co-Founder of CHRISTIAN ROTH Eyewear; and Arian Fartash, OD and Instagram social influencer, @glamoptometrist.
For the first time at Vision Expo East, attendees voted for their favorite exhibitors in two categories. The winner in the category of “Most Creative Booth Design” was De Rigo REM. The winner in the category of “Best Use of Technology” was Kuusoft Corporation.
We are also happy to see our favorite Asian fit eyewear brand TC Charton and its creator Alexandra Peng Charton, and checked out all the new designs they are introducing this season. Everything is just beautiful and yet so functional.
Leave a Reply